Take your course from "coming soon" to a working checkout

You have the knowledge and most of the material, but no platform, sales page, checkout or launch emails. Course Launch builds those, so the only job left for you is recording what you already teach.

What’s included

Course platform setup

Your course set up on a platform that fits how you teach, such as Kajabi or Skool, with the account configured and ready for your lessons.

Course structure

Your material organized into modules and lessons a student can follow from start to finish, built into the platform as an empty shell you record into.

Sales page

A page written around the promise of your course: who it's for, what they'll be able to do afterwards, what's inside and how to buy.

Checkout and payments

Checkout connected to the platform, so payment, course access and the receipt all happen without you.

Launch email sequence

Emails to your list from the first announcement to the final reminder, written in your voice and approved by you.

A good fit if

  • Your course has been pinned as "coming soon" for months
  • You sell PDFs or programs over DMs, one payment link at a time
  • Your audience keeps asking whether you have a program
  • You have an email list, even a small one, and no plan for launching to it

Not included

  • Recording, filming or editing your course videos
  • Writing the lesson content itself
  • Course platform subscription and payment processing fees
  • Paid ads for the launch

From kickoff to handover

  1. Step 1

    Outline and promise

    We go through what you teach and the material you already have, then agree the module and lesson structure and the promise the sales page will make.

  2. Step 2

    Platform and checkout

    We set up the platform, build the course shell and connect checkout and payments.

  3. Step 3

    Sales page and emails

    We write and build the sales page and draft the launch emails, and you approve both.

  4. Step 4

    Test purchase

    We buy the course as a test student to check payment, access and the welcome message all work.

  5. Step 5

    Handover

    You get a ready course structure to record into and a launch sequence to send when you choose your date.

Questions about Course Launch

Does the course need to be recorded before we start?

No. We build the platform, sales page and checkout from your outline, and you record into the finished structure. Having the shell in place often makes the recording easier to plan.

Which course platform should I use?

It depends on what you're selling. A self-paced video course and a community-led program need different things. We usually set creators up on Kajabi or Skool and recommend one at kickoff based on your format.

Who writes the sales page?

We do, using the kickoff call, your existing content and the questions your audience asks you most. You review and approve it before it goes live, and it stays in your voice.

My email list is small. Is a launch sequence worth it?

Yes. The people on your list already chose to hear from you, so they're the first group to tell. You can also reuse the same sequence for every later enrollment.

Can you film or edit the lessons too?

Recording and editing aren't part of Course Launch. If you want help with editing, our content engine work covers video editing and thumbnails, and you can add it separately.

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Ready to start Course Launch?

Tell us about your business. We'll confirm the scope and send you a start date.