For fitness coaches
A real website and booking link for coaches who sell on Instagram
Your content already brings people to your profile. Coach Launch gives them somewhere to go next: a one-page site with your story and offer, a booking link in place of "DM me to start", and payments that work without you sending links by hand. We also design a logo and brand kit that match the content you already post, and set up your Google profile so people who search for you find the right details.
What you get
What’s included
Logo and brand kit
A logo, colors and fonts drawn from the content you already post, with files you can use on the site, in posts and in stories.
One-page website
Your story, who you coach, what the offer includes and how to start, on a single page that reads well on a phone.
Booking link
A link for booking a call with you, placed on the site and in your Instagram bio, so nobody has to DM you to get started.
Payments wired in
Checkout connected to the site, so a new client can pay for coaching without waiting for you to send a payment link.
Google profile set up
Your Google profile created and filled in, so a search for your name or your coaching shows accurate details and a way to book.
A good fit if
- You've built a following and your bio still links to a Linktree
- New clients reach you by DM, and you type out how your coaching works several times a week
- You take payment through a link pasted into chat or by bank transfer
- Your posts have a look, but you have no logo or brand files to match it
Not included
- A multi-page website, lead magnet or welcome emails (those come with Coach Pro)
- Ad creatives, landing pages for ads or tracking (see Client Machine)
- A coaching app or check-in platform for existing clients
- Writing your programs or deciding what to charge
How it runs
From kickoff to handover
- Step 1
Kickoff call
We go through your offer, who you coach, the content you're proudest of and how clients pay you today. You send photos and any logo you already use.
- Step 2
Brand kit
We design the logo and brand kit from your existing content and agree it with you before the site is built.
- Step 3
Site, booking and payments
We build the one-page site, connect your calendar and payments, then make a test booking and a test payment to check the whole path.
- Step 4
Launch and handover
We put the new link in your bio, set up your Google profile and show you how to change your availability and offer yourself.
Questions
Questions about Coach Launch
I already use Trainerize or Everfit. Does this replace it?
No. Those apps run your coaching once someone is a client. Coach Launch covers the step before that: where a follower lands, how they book a call and how they pay. The site can link to the coaching app you already use.
Is one page enough?
For a coach with one main offer, usually yes. A single page with your story, your offer and a booking button gives a follower one clear next step. If you sell several programs or want to start collecting emails, Coach Pro adds a full site and a lead magnet.
Will the new brand look different from my Instagram?
It should look like it belongs to your feed. We start from the colors, type and photos you already post, so a follower who taps through recognizes you on the site straight away.
What do I need to have ready before we start?
A clear idea of your offer and what it costs, a few photos of you, and access to the calendar and payment account you want clients to use. If you're missing something, we'll flag it on the kickoff call.
Do I keep paying you after launch?
No. Coach Launch is a one-off package at a fixed price. If you later want help with ads or content, those are separate retainers you can add when you're ready.
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Ready to start Coach Launch?
Tell us about your business. We'll confirm the scope and send you a start date.
