Previa

We built Previa to streamline one of healthcare’s most frustrating administrative workflows: prior authorization. The platform brings patient records, insurance data, clinical codes, AI-generated justification letters, and payer integrations into one connected web experience, helping healthcare teams submit cleaner requests faster and track every authorization in real time.

Healthcare Operations / HealthTech

From fragmented prior authorizations to one connected digital workflow

Scope

Websites & Digital PresenceWeb Platforms & PortalsCompliance, Billing & Healthcare Operations

Technology stack

React
Typescript
Firebase
FHIR R4
OpenAI
SendGrid

○ Overview

Setting the scene

Previa is a healthcare web platform built to eliminate one of the most persistent operational bottlenecks in modern clinical practice: the prior authorization process. Before a patient can receive certain treatments, medications, scans, or surgical procedures, their insurance company must formally approve the request.

In most healthcare organizations today, that process is still managed through phone calls, faxes, manual paperwork, and disconnected systems, creating delays that affect both staff productivity and patient outcomes.

Previa replaces that fragmented process with a single, structured digital workflow. It brings together patient records, insurance information, diagnosis and procedure codes, AI-generated clinical justification, and direct payer API integration into one connected platform. Clinicians and administrative staff can create, review, submit, and track prior authorization requests without switching between tools, re-entering data, or waiting on hold.

○ The Problem

Prior authorization is breaking clinical operations

Prior authorization was designed as a cost-control mechanism for insurers. In practice, it has become one of the most time-consuming, error-prone, and clinically disruptive processes that healthcare teams deal with every day. Physicians and their staff spend several hours per week on prior authorization tasks alone, most of which add no clinical value.

Fragmented, manual workflows

Staff jump between the EHR for patient data, spreadsheets for tracking, fax machines or payer portals for submission, and phone calls for status updates. Every handoff introduces the possibility of data loss or missed steps.

Repetitive data entry and documentation

Clinical justification letters are drafted from scratch for each request, even when the clinical rationale is nearly identical to previous submissions. This consumes clinician time and introduces inconsistency.

No real-time visibility into request status

Once submitted, teams have no reliable way to track progress without making phone calls. Requests can sit in a pending state for days without notification, delaying scheduling and treatment.

High volume of avoidable denials

Many denials are administrative, not clinical: missing information, incorrect codes, or incomplete documentation. These are entirely avoidable with better tooling, but the manual process makes them common.

Where Staff Time Goes in Manual Prior Authorization Data re-entry 35% Justification drafting 27% Status follow-up calls 21% Denial rework 17% The vast majority of staff time is spent on tasks that add no clinical value.

○ The Goal

Five objectives that shaped the product

Previa was created to make prior authorization faster, more accurate, and significantly less labor-intensive for the healthcare teams that deal with it every day.

01

Single-platform lifecycle management

Give staff one place to manage the entire authorization lifecycle without external tools, payer portals, or phone calls.

02

Automated clinical documentation

Reduce preparation time by automating the most repetitive parts of the process, particularly justification letters.

03

Eliminate avoidable denials

Ensure requests are complete, correctly coded, and properly formatted before they reach the payer.

04

Real-time status visibility

Provide live tracking of every active request so teams can respond quickly and keep patient care on schedule.

05

Standards-based payer integration

Build on FHIR R4 so the platform connects to major insurers without custom point-to-point integrations.

○ The Solution

A complete digital workflow for prior authorization

Previa was designed as a full-stack web application with a modern React frontend and a Firebase-powered backend. Rather than improving one part of the process, it covers the entire workflow end to end: patient data, clinical coding, justification generation, payer submission, and status tracking within a single connected product.

01

FHIR R4 payer connectivity

Structured electronic submission to major insurers including Humana and UnitedHealthcare via the current healthcare interoperability standard.

02

AI-powered justification

Generates medically appropriate, editable justification letters based on patient diagnosis and requested procedure.

03

Guided submission wizard

A five-step wizard validates each element of the request, catching errors before they reach the payer.

Capability Coverage: Manual Process vs Previa Submission Speed Payer Integration Status Tracking Documentation Data Accuracy Manual process Previa

○ Product Flow

How a request moves through Previa

The user journey was designed to be intuitive for both clinicians and administrative staff. A staff member logs in, begins a new request, and the system guides them through every required step.

Authorization Request Lifecycle STEP 1 Patient Selection & Insurance Verification Search or create patient record, pull insurance details STEP 2 ICD-10 & CPT Code Entry Select and validate diagnosis and procedure codes STEP 3 AI Justification Generation Review and edit AI-drafted clinical letter STEP 4 FHIR R4 Submission Electronic payer API submission STEP 5 Live Tracking Real-time dashboard + alerts Each step validates inputs before proceeding, catching errors before they reach the payer.

○ Core Features

What we built

  • Patient record management: Demographics, insurance details, policy numbers, coverage history, and diagnosis history in one place.
  • ICD-10 and CPT code support: Structured search, selection, and validation of diagnosis and procedure codes within the submission workflow.
  • FHIR R4 payer integration: Direct API-level electronic submission to major payers including Humana and UnitedHealthcare.
  • AI-generated clinical justification: Complete, editable draft letters based on diagnosis, procedure, and clinical parameters.
  • Five-step guided submission wizard: Sequential validation of every required element before payer submission.
  • Real-time request dashboard: Live status view of all active, pending, approved, and denied requests with filtering and drill-down.
  • Notifications and status alerts: Immediate alerts for approvals, denials, or requests for additional information.
  • Clinical document storage: Secure upload and attachment of clinical notes, lab results, imaging reports, and referral letters.
Feature Coverage Across Authorization Lifecycle High Med Low Intake Coding Justification Submission Tracking Alerts Docs Automated by Previa Manual review (intentional)

○ Technology Stack

Built on a practical, modern foundation

Previa was built on a scalable technology stack designed for healthcare-grade reliability and real-time performance.

Platform Architecture Frontend React 18 + TypeScript · Tailwind CSS · React Router · React Query Backend Firebase Auth · Cloud Firestore · Firebase Storage · Cloud Functions Payer Integration FHIR R4 · Humana · UnitedHealthcare AI & Notifications OpenAI · SendGrid Encrypted Patient Data & Document Storage

○ Challenges

Execution constraints we had to solve

Navigating healthcare interoperability standards

While FHIR R4 provides a common framework, individual payers often have implementation variations. Building a payer integration layer that is both standards-compliant and flexible enough to accommodate these variations was one of the core technical challenges.

Generating clinically appropriate AI justifications

AI-generated letters must be medically accurate, appropriately specific, and formatted to meet payer expectations. Generic language is one of the most common reasons requests are denied. Getting consistent, high-quality output required careful prompt engineering and extensive review.

Designing for non-technical healthcare users

The platform needed to be simple enough for a front-desk administrator to use without training, while still exposing enough detail for a clinician to review and adjust AI-generated content. Balancing simplicity with clinical precision was an ongoing design challenge.

Ensuring data security and regulatory compliance

All patient data, clinical documents, and submission records require appropriate encryption, access control, and audit logging. Healthcare compliance requirements shaped architectural decisions throughout the project.

Root Causes of Prior Authorization Denials 88% Avoidable Missing information 38% Incorrect codes 28% Weak justification 22% Actual clinical denials 12% Previa's validation and AI justification directly address the top three causes. The majority of denials stem from administrative errors that better tooling eliminates.

○ Why This Matters

Delayed authorization means delayed care

Prior authorization is not just an administrative inconvenience. It is a direct barrier between patients and the care their clinicians have determined they need. Delays in authorization mean delays in treatment. Denied requests, particularly those denied for administrative rather than clinical reasons, add cost and friction to an already complex system.

Previa addresses this problem at the workflow level, automating the parts of the process that should never have required manual effort in the first place: data re-entry, document drafting, status follow-up. By doing so, it returns time to clinical staff, reduces administrative overhead, and most importantly helps get patients to treatment faster.

Cumulative Time Per Request: Manual vs Previa 60 min 45 min 30 min 15 min Data Entry Coding Justification Submission Follow-up ~75% less Manual process With Previa Previa compresses every stage of the authorization workflow, with the largest gains in justification and follow-up.

○ Outcome

From fragmented manual process to guided digital workflow

For teams handling high volumes of authorization requests, the cumulative impact of even modest efficiency gains per request adds up quickly. Fewer hours spent on administration, fewer avoidable denials, and faster turnaround from submission to decision represent meaningful improvements to how a healthcare organization operates.

Operational Impact: Before vs After Previa Better Worse Time per request Denial rate Admin hours/wk Turnaround time Before (manual) After Previa

○ Conclusion

A faster, cleaner, more reliable way to get patients the care they need

Previa is a focused, practical solution to a problem that costs the healthcare industry enormous amounts of time, money, and clinical attention every year. By turning prior authorization from a fragmented, manual process into a guided digital workflow, one that combines patient data management, intelligent code support, AI-assisted documentation, direct payer integration, and real-time tracking, it addresses the problem at every stage rather than just one.

The platform demonstrates how modern web technology and AI can be applied meaningfully to healthcare operations: not to replace clinical judgment, but to eliminate the administrative work that surrounds it and slows it down.

For the healthcare teams that deal with prior authorization daily, Previa offers something straightforward and valuable: a faster, cleaner, and more reliable way to get patients the care they need.

End-to-End: From Request to Resolution 1. Patient Data Records + insurance 2. Clinical Codes ICD-10 + CPT 3. AI Justification Generated + edited 4. Payer Submit FHIR R4 integration 5. Track + Resolve Dashboard + alerts One connected workflow replacing phone calls, faxes, spreadsheets, and payer portals.

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